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  • Item Upon - Eight Website Pitfalls, and How to Avoid Them

    Think Big, Grow Big!
    When I started my Construction Business I came right out of the Corporate world and understood the value of laying out a solid foundation for my business that would be ready when we were big. In other words, we acted like a big company even though
    tomers are task-oriented. They don't know (or care) about departmental structures, or company jargon. Look at your site as an outsider would, by function or task
    With a Desire to Help Others, You Can Become a Trusted Resource
    In order to network effectively and genuinely, you must continuously offer to help others. Once this happens, you will start to build trust and credibility within networking circles. While it may take time to get to this level, it’s well worth the
    Clutter: Too much noise, too much text, and too little white space mean that customers ignore the content. Customers often scan pages quickly, only reading titles or input prompts until they reach the content they want. Be concise, break text up with headings, not too many fonts and consider the reading level of your audience.

    Confusing navigation: Buttons and menu items should be apparent, links should look like links. Text should not look like buttons or links. Customers do not typically read and digest information in linear order and should be able to move between sections easily.

    Company-centricism: Customers are task-oriented. They don't know (or care) about departmental structures, or company jargon. Look at your site as an outsider would, by function or task.

    Turbo-Charge Your Viral Marketing- Five Easy Ways
    The world of marketing has changed. With increasingly better educated and more skeptical consumers, marketing methods must be increasingly accountable.Questions being asked by CEOs and business owners from the largest companies through to th
    g titles or input prompts until they reach the content they want. Be concise, break text up with headings, not too many fonts and consider the reading level of your audience.

    Confusing navigation: Buttons and menu items should be apparent, links should look like links. Text should not look like buttons or links. Customers do not typically read and digest information in linear order and should be able to move between sections easily.

    Company-centricism: Customers are task-oriented. They don't know (or care) about departmental structures, or company jargon. Look at your site as an outsider would, by function or task

    Price Your ClickBank Products for Maximum Profit
    Choosing the right price for your digital products is one of the most critical, yet difficult, aspects of your business strategy.Most merchants understand that over-valuing a product kills sales. It is also fairly well understood that under-
    ur audience.

    Confusing navigation: Buttons and menu items should be apparent, links should look like links. Text should not look like buttons or links. Customers do not typically read and digest information in linear order and should be able to move between sections easily.

    Company-centricism: Customers are task-oriented. They don't know (or care) about departmental structures, or company jargon. Look at your site as an outsider would, by function or task

    Importance of Testing and Tracking
    I had a boss once that used to say that there were only two mistakes you could make as a marketer: the first was not to test and the second was not to believe the results of the test. It’s as true today as it ever was; testing, and careful tracki
    s. Customers do not typically read and digest information in linear order and should be able to move between sections easily.

    Company-centricism: Customers are task-oriented. They don't know (or care) about departmental structures, or company jargon. Look at your site as an outsider would, by function or task

    Over 40? Is Your Work Full of Purpose?
    How do you define your work?Do you look to your work to define meaning and joy or just to collect a paycheck? Each carries a different result. Those who seek meaning and joy in their work tend to choose carefully what they do; they know what
    tomers are task-oriented. They don't know (or care) about departmental structures, or company jargon. Look at your site as an outsider would, by function or task. Use clear, generic labeling and try to minimize the use of company or industry jargon, acronyms or abbreviations unless context is provided.

    Design by committee: Though teamwork is essential to the success of a website, requiring group consensus for decision making will stop a project in its tracks.

    Bells and whistles: How a site looks is not as important as the content and the organization of that content. Establish the site layout before attempting to finalize design.

    High-maintenance pages: Static pages based on dynamic information are quickly outdated. Include dynamic data only if it is needed, a

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