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    Single Mom Manifests Big Business
    THE CIRCUMSTANCES:Single mother of 2 small children finds herself at the end of her marriage. NO post secondary education, no employment history for 5 years. No financial support. One day she witnesses someone painting a window ad onto a retail window and because of her curious nature, she begins to ask several questions: How long does it take to build a display like that (4 large storefront windows)? 3 Hours How much do you get paid? $500.00 To her astonishment she discovered a hidden secret:A PERSON COULD GET PAID VERY WELL TO COLOR!!This is what she knew for sure:Almost every business had a window and almost every business was serious about advertising. The market was not only unexplore
    ng is becomi
    3 Essential Elements of Operating a Successful Business
    Have you ever imagined what it would be like to live your dream? A good place to start would be to recognize that there are three elements, and only three elements, that separate success from failure. If you exercise one of the elements, you might just be successful. Two and you will probably succeed. Three, and you can practically guarantee your success.What are they? They are deceptively simple, and deep down inside you know what they are. But to purposefully write them down and use them as guides in selecting your dream business will make all the difference in the world. As you go through this exercise, you will dramatically build on your chances of success. Nowhere will it count more than right here, deciding how many of
    There is absolutely no doubt that Affiliate Marketing is becomin
    Looking For New Customers? Start First With Your Direct Competitor’s Clients
    Your overall success in prospecting for new clients depends upon identifying potential customers who need your product now and are comfortable with your price range. The good news is that your competitors’ clients fit the bill perfectly. In fact, year after year, research has confirmed that 17% of an average business’s customers would readily switch if simply asked. Over time, most dissatisfied customers continued to do business with their current suppliers simply out of habit.Yes, this means that today, 17% of your competitors’ clients are ready to listen and switch. Remember it only takes one bad experience with your competitor for a client to be ready to shift their business. According to The Guerrilla Group, 68% of repeat
    olutely no doubt that Affiliate Marketing is becomi
    Finding Weakness in the Competitor Strength
    “The most perfectly designed package in use.”Above statement was made by Raymond Loewy on the six and half ounce bottle of coca-cola folks in Atlanta (coca-cola base) obviously felt that the coke bottle was there greatest strength. They used that in every add and even trade marked it.But every strength has inherent weakness Guerrilla marketer know that.It was mix of Economic situation and shrewd use of Guerilla tactics in early thirties, which help the minnows of cola war raise their head above the water line. In the great depression, cash was scantly available.Pepsi cola’s key marketing approach was the 12- ounce bottle that would sell for same niche that would buy only six and half ounce of coca-cola.ubt that Affiliate Marketing is becomi
    Using Those Business Cards
    One of the first things you do when starting a business is to have business cards made up. The next thing you need to do is give them out. If you keep them in the card holders or the box in your office, they are not doing what you got them for. You should send a card out with any correspondence you send. You should tell all your friends and family what you are doing. Give them a bunch of cards to give to others. Do you go to a dry cleaner? A special car repair place? What about the grocery store, do you like to go to a particular checker? All of these people should have your business card, and know what you do. One of the first things we tell our PFYS students to do is to get their name out there. We tell th
    liate Marketing is becomi
    How to Develop Great Presentation Skills - Building Rapport with the Audience (Part 2)
    Let’s continue on techniques on how to build rapport with the audience. If you have missed my previous article, you can email me and I will gladly send it to you.To recap, in Part 1 of this topic, we discussed on using various communication skills to establish and build rapport with the audience. 5 elements of communication skills were mentioned. They are:1) Vocal Tone 2) Facial Expressions 3) Hand Gestures 4) Pacing 5) PitchIn this Part two of this series, we will focus on how to capture your audience’s attention and make them yours immediately! If you are able to capture their attention during the opening of your presentation, your battle of building rapport is half won.Research shows, you have exac
    ng is becoming more and more popular every day. On a daily basis

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