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    What does a Thank You Cost? What is it Worth?
    You've known it all your life: Saying Thank You is a good thing. It makes people feel good, it makes people like you better, and it makes you feel good when you see a smile in return. Or better yet, a "Your welcome."Unfortunately, in too many businesses those two words have fallen by the wayside. And they shouldn't. Some might argue that business isn't about feeling good, but I disagree. It is about making your customers feel good and glad to do business with you. It's about having employees who are glad to be with us and treat our customers well as a result. It's about us feeling good about our work, too.And, since "no man is an island," we need our vendors and even our competitors to feel good about us. Saying thank you to them makes them more cooperative and more willing to help next time we need them.Even better is adding a little compliment. Sometimes its hard to think of one - like when the girl in the deli hands your purchase over the counter. But if you try, you can. And you'll be shocked at the reward you g
    is is a message to my subconscious mind to acknowledge that the anger belongs completely to the other person. So this part tackles the other person’s affect on my emotional state. And it works very well. I never lose my cool unless I’m doing it on purpose for some specific reason. Sometimes it’s better to respond to an angry person with some shouting of your own and then slowly bring them back down. I also mentally acknowledge that it’s probably a lack of love and happiness in their life that causes them to behave as they d
    Smart Media Communications; Part 2 - Understanding The Media Markets And The Media
    If you are thinking about initiating a public relations/media communications effort it makes sense to understand the media markets to help formulate a communications strategy. In this article we will discuss the major media markets and practical considerations associated with a low budget communications plan.THE TOP-30 MEDIA MARKETSAs mentioned in (Part 1) of this series, there are 30 major cities in America known as the TOP-30 media markets. They are called major media markets because the population levels exceed over one million people across a wide demographic audience and they are:Atlanta, GA Milwaukee, WI Baltimore, MD Minneapolis/St. Paul, MN Boston, MA New Orleans, LA Chicago, IL New York, NY Cincinnati, OH Philadelphia, PA Cleveland, OH Phoenix, AZ Columbus, OH Pittsburgh, PA Dallas/Fort Worth, TX Portland, OR Denver, CO
    How do you deal with difficult, irrational, or abusive people, especially those in positions of authority who have some degree of control over your life?

    I’ve never met a totally rational human being. Our ability to store and process information is far too imperfect for that. But our emotions are a shortcut. The book Emotional Intelligence by Daniel Goleman describes people diagnosed with alexathemia, the condition whereby people either don’t feel emotions or are completely out of touch with their emotions. You’d think such people would be hyper-rational, but they aren’t. They can’t even function in society. They have no emotional context for deciding what’s important to them, so earning a dime is just as important as earning a million dollars. They’ll spend hours on tasks others would consider trivialities, like deciding what time to schedule a dentist appointment. Our emotions are a logical shortcut — we “feel” the difference between the relevant and the irrelevant.

    On to dealing with difficult or irrational people…

    I certainly haven’t been sheltered from such people, even though I’ve only been an “employee” for a total of six months of my life when I was in college. They’re everywhere! I’ve still had to deal with irrational/abusive people in business deals, landlords, etc. But such people rarely get to me because of how I deal with them on two levels:

    1) There was a story about the Buddha where a verbally abusive man came to see him and starting hurling insults. But the Buddha just sat there calmly. Finally the man asked the Buddha why he failed to respond to the insults and abuse. The Buddha replied, “If someone offers you a gift, and you decline to accept it, to whom does the gift belong?” If someone is irrational, abusive, etc., you can mentally decline to accept “the gift.” Let that person keep their anger and insanity, and don’t let it affect you. This takes practice, but there are many mental imagery techniques that can help. I usually visualize the anger as a red energy that bounces off me or passes through me and simply returns to the source. This is a message to my subconscious mind to acknowledge that the anger belongs completely to the other person. So this part tackles the other person’s affect on my emotional state. And it works very well. I never lose my cool unless I’m doing it on purpose for some specific reason. Sometimes it’s better to respond to an angry person with some shouting of your own and then slowly bring them back down. I also mentally acknowledge that it’s probably a lack of love and happiness in their life that causes them to behave as they do

    Every Business Should Have Professionally Branded Email
    Today image is everything and consumers are demanding more from the companies they do business with. The Internet has been growing at an incredible rate over the last ten years and more and more people are getting online each day. Businesses need to start embracing the Internet and a key part to that process is bringing their online image into the 21st Century.Far too many businesses are still making do with amateur looking email addresses and websites and it is these very businesses which need to get their image branding in order. A car valet company called Soapy Joes UK was using soapy_joes_uk@aol.co.uk. as their email address and they didn’t have a website. The proprietor, Darren Worlock didn’t realise that he could have a professional looking domain name such as www.soapyjoesuk.co.uk with business quality email for under ?5 a month.Now Darren has a great website with professional email and has increased his customers by 25% from website enquiries and the feedback he’s had has been excellent.There are still thousands of small b
    k such people would be hyper-rational, but they aren’t. They can’t even function in society. They have no emotional context for deciding what’s important to them, so earning a dime is just as important as earning a million dollars. They’ll spend hours on tasks others would consider trivialities, like deciding what time to schedule a dentist appointment. Our emotions are a logical shortcut — we “feel” the difference between the relevant and the irrelevant.

    On to dealing with difficult or irrational people…

    I certainly haven’t been sheltered from such people, even though I’ve only been an “employee” for a total of six months of my life when I was in college. They’re everywhere! I’ve still had to deal with irrational/abusive people in business deals, landlords, etc. But such people rarely get to me because of how I deal with them on two levels:

    1) There was a story about the Buddha where a verbally abusive man came to see him and starting hurling insults. But the Buddha just sat there calmly. Finally the man asked the Buddha why he failed to respond to the insults and abuse. The Buddha replied, “If someone offers you a gift, and you decline to accept it, to whom does the gift belong?” If someone is irrational, abusive, etc., you can mentally decline to accept “the gift.” Let that person keep their anger and insanity, and don’t let it affect you. This takes practice, but there are many mental imagery techniques that can help. I usually visualize the anger as a red energy that bounces off me or passes through me and simply returns to the source. This is a message to my subconscious mind to acknowledge that the anger belongs completely to the other person. So this part tackles the other person’s affect on my emotional state. And it works very well. I never lose my cool unless I’m doing it on purpose for some specific reason. Sometimes it’s better to respond to an angry person with some shouting of your own and then slowly bring them back down. I also mentally acknowledge that it’s probably a lack of love and happiness in their life that causes them to behave as they d

    Donations for a Worthy Cause
    As I mentioned earlier, most companies have a budget for donations. Unfortunately these budgets are set well in advance and it is often difficult to get on the list. If you hold a fund-raiser each year and know well in advance when it will be held, you should take time to apply for donations. My Rotary club has an event called Cabaret they hold at the beginning of May each year. This is a very successful fund-raiser and they raise around $100,000 at this event. The event has sponsors, and donations that are used for silent and live auctions. The point here is that they are planned well in advance of the event and the sponsors are solicited a year ahead. If you are part of such a group with a reputation for supporting local and international projects, you will have a better chance of getting donations from businesses. Asking for donations should always be done through current business relationships. One of the things we have learned is that large donations only come from those organizations that already have a business relationship with one of the members
    ainly haven’t been sheltered from such people, even though I’ve only been an “employee” for a total of six months of my life when I was in college. They’re everywhere! I’ve still had to deal with irrational/abusive people in business deals, landlords, etc. But such people rarely get to me because of how I deal with them on two levels:

    1) There was a story about the Buddha where a verbally abusive man came to see him and starting hurling insults. But the Buddha just sat there calmly. Finally the man asked the Buddha why he failed to respond to the insults and abuse. The Buddha replied, “If someone offers you a gift, and you decline to accept it, to whom does the gift belong?” If someone is irrational, abusive, etc., you can mentally decline to accept “the gift.” Let that person keep their anger and insanity, and don’t let it affect you. This takes practice, but there are many mental imagery techniques that can help. I usually visualize the anger as a red energy that bounces off me or passes through me and simply returns to the source. This is a message to my subconscious mind to acknowledge that the anger belongs completely to the other person. So this part tackles the other person’s affect on my emotional state. And it works very well. I never lose my cool unless I’m doing it on purpose for some specific reason. Sometimes it’s better to respond to an angry person with some shouting of your own and then slowly bring them back down. I also mentally acknowledge that it’s probably a lack of love and happiness in their life that causes them to behave as they d

    The Pricing Dynamics of Selling a Business
    How much is my business worth? That depends. Of course it depends on profits, sales, EBITDA, and other traditional valuation metrics. A surprisingly important factor, however, is how you choose to sell it. If I could share with you how you could realize at least 20% more for your business would you read the rest of this article?The way to achieve the most value from the sale of your company is to get several strategic buyers all competing in a soft auction process. That is the holy grail of company valuation. There are several exit or value options. Let's examine each one starting with the lowest which is liquidation value.Liquidation Value - This is basically the sale of the hard assets of the business as it ceases to be a going concern. No value is given for good will, brand name, customer lists, or company earnings capability. This is a sad way to exit a business that you spent twenty years building.Book Value - is simply an accounting treatment of the physical assets. Book value is generally not even close to the true value of
    y he failed to respond to the insults and abuse. The Buddha replied, “If someone offers you a gift, and you decline to accept it, to whom does the gift belong?” If someone is irrational, abusive, etc., you can mentally decline to accept “the gift.” Let that person keep their anger and insanity, and don’t let it affect you. This takes practice, but there are many mental imagery techniques that can help. I usually visualize the anger as a red energy that bounces off me or passes through me and simply returns to the source. This is a message to my subconscious mind to acknowledge that the anger belongs completely to the other person. So this part tackles the other person’s affect on my emotional state. And it works very well. I never lose my cool unless I’m doing it on purpose for some specific reason. Sometimes it’s better to respond to an angry person with some shouting of your own and then slowly bring them back down. I also mentally acknowledge that it’s probably a lack of love and happiness in their life that causes them to behave as they d
    Key Ingredients for Starting a Catering Business
    All of us dream about starting our own business. The kind of business we start should be compatible with our abilities and personality. If you have a passion for cooking, a head for planning and can keep your cool under pressure, consider starting a catering business.You don't need a big initial investment to start a catering business. You can keep your costs low at first by renting needed equipment. Most of your spending can wait until you get your first contract.Catering is not affected by downturns in the economy. In good times or in bad, there always seems to be a market for catering: catered parties for rich clients, business lunches and meetings, birthday parties, wedding receptions and more.If you're not sure about starting a catering business, test the waters first. Ask your friends or your office to let you "pretend" cater a dinner party or lunch meeting. They pay you for the groceries and you do the work for free. Experience first-hand the challenges of planning and running a catered event.When you start a catering b
    is is a message to my subconscious mind to acknowledge that the anger belongs completely to the other person. So this part tackles the other person’s affect on my emotional state. And it works very well. I never lose my cool unless I’m doing it on purpose for some specific reason. Sometimes it’s better to respond to an angry person with some shouting of your own and then slowly bring them back down. I also mentally acknowledge that it’s probably a lack of love and happiness in their life that causes them to behave as they do.

    2) Now that you’ve gotten your emotions handled, you still have to deal with the practicalities of this person and their affect on your life. Sometimes it’s enough to just manage your emotions, but other times that isn’t enough — you need to take action to address the situation. In this case I use my logic and intelligence to decide what to do, depending on the specifics of the situation. It’s like playing a game of chess — if I do this, then how will this person react? Even with irrational and hurtful people, their behavior is often predictable to some degree if you know a little about them. Human behavior is purposeful, but it can be hard to figure out the other person’s intentions. Use what you do know to anticipate their responses to various possible actions you might take. Your information may be imperect, but do the best you can. Think of it as an exercise in risk management. Here are some possible actions:

    * Remove the person from your life. This is a bit extreme, but sometimes it’s the best option. If your landlord is really bad, consider moving. If your boss or coworkers are terrible, leave. Many years ago I once told a friend I could no longer continue to have him in my life because he was deeply into software piracy, and I just didn’t want that kind of influence in my life.

    * Confront the person about his/her behavior directly. Raise your standards for what you’re willing to accept in your life, and enforce them. This strategy is my personal favorite, but some people aren’t comfortable with it. The advantage of this approach is that you stop playing games, and you find out exactly where you stand with the other person. This is what I’d use if I had a difficult boss or coworker — I’d just lay everything out on the table with that person, explain why certain things were no longer tolerable for me, and detail what I wanted to see happen. Now the other person may decline your “demands,” but then at least you know where you stand and can decide based on that. Paint a line, and if the other person crosses it, you now know the abuse is willful.

    * Use

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