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Item Upon - Grow Your Business By Increasing the Value of Each Sale - 29 Ideas to Spur Your Brain
Although sometimes it seems that projects take on a life of their own, the simple fact is that projects don’t manage themselves. It takes the energy and commitment of a number of people to take a project from the initial idea through inception. As more companies embrace the co
2. Sell Value, Not Price
Sales techniques
3. Up Sell
4. Down-Sell
5. Cross Sell
Add value
6. Back-End Sale
7. Extended Warranties
8. Service Contracts
9. Consult For Your Own Product
About This Article This following question came from a postcard marketing Q&A survey I sent to over 3,000 real estate agents. From hundreds of responses, I compiled a list of most-frequently-asked questions. This is one of those questions.Question:
- Get more customers
- Get more from each sale
- Sell to each customer more frequently.
That’s it - everything else boils down to some variation of these 3 activities.
Most owners and most managers want to grow their business. Most of them concentrate exclusively on getting more new customers.
Odd really.
There is lots of marketing research that is pretty consistent in pointing out that it costs somewhere between six and twelve times as much to get a new customer as it does to sell to an existing customer.
And once you have a customer it is generally pretty straightforward to get them to spend more each time they buy from you.
What’s that?
Your business is different. There’s no way to get customers to spend more.
Maybe so.
But I don’t think so.
Here are 29 ideas for you to stick in your brainstorming pot, stir for a while, and then see what comes out at the other end.
Price
1. Raise Your Prices
2. Sell Value, Not Price
Sales techniques
3. Up Sell
4. Down-Sell
5. Cross Sell
Add value
6. Back-End Sale
7. Extended Warranties
8. Service Contracts
9. Consult For Your Own Product
Have you used Yahoo!’s new local-search function? If you haven’t, you owe it to yourself to check it out. They’ve upgraded it with fantastic features geared to make searching for local businesses and services a breeze. Some of these features include user recommendations and
Odd really.
There is lots of marketing research that is pretty consistent in pointing out that it costs somewhere between six and twelve times as much to get a new customer as it does to sell to an existing customer.
And once you have a customer it is generally pretty straightforward to get them to spend more each time they buy from you.
What’s that?
Your business is different. There’s no way to get customers to spend more.
Maybe so.
But I don’t think so.
Here are 29 ideas for you to stick in your brainstorming pot, stir for a while, and then see what comes out at the other end.
Price
1. Raise Your Prices
2. Sell Value, Not Price
Sales techniques
3. Up Sell
4. Down-Sell
5. Cross Sell
Add value
6. Back-End Sale
7. Extended Warranties
8. Service Contracts
9. Consult For Your Own Product
I have been observing my 4 year old daughter and I have marveled at how she always manages to take over a situation.She gets more attention by not saying anything than all of the other loud mouth kids her age. The people at her school make a big deal out of an
And once you have a customer it is generally pretty straightforward to get them to spend more each time they buy from you.
What’s that?
Your business is different. There’s no way to get customers to spend more.
Maybe so.
But I don’t think so.
Here are 29 ideas for you to stick in your brainstorming pot, stir for a while, and then see what comes out at the other end.
Price
1. Raise Your Prices
2. Sell Value, Not Price
Sales techniques
3. Up Sell
4. Down-Sell
5. Cross Sell
Add value
6. Back-End Sale
7. Extended Warranties
8. Service Contracts
9. Consult For Your Own Product
UNDER FIREA friend whose organization is often in the media spotlight recently told me a story about her boss. Her boss, let’s call her Susan, is on the leadership team for a lobbying group that represents a somewhat unpopular industry.Susan was interviewed a few
Maybe so.
But I don’t think so.
Here are 29 ideas for you to stick in your brainstorming pot, stir for a while, and then see what comes out at the other end.
Price
1. Raise Your Prices
2. Sell Value, Not Price
Sales techniques
3. Up Sell
4. Down-Sell
5. Cross Sell
Add value
6. Back-End Sale
7. Extended Warranties
8. Service Contracts
9. Consult For Your Own Product
Have you lost it? Your career, I mean... Well it's time to find it and take control to create the excitement, fulfillment and success that is meant for you!Where do you start to regain control? Start here...What are you doing today to manage your career? What d
2. Sell Value, Not Price
Sales techniques
3. Up Sell
4. Down-Sell
5. Cross Sell
Add value
6. Back-End Sale
7. Extended Warranties
8. Service Contracts
9. Consult For Your Own Product
Make the sale easy
10. Terms And Financing
11. Set Up An Account
12. Try Before You Buy
13. Work With Pre-Payments
Give more
14. Develop an exclusive product or service
15. Expand Your Product Range
16. First Time Buyer Incentives
17. Concentrate On High Quality Prospects
18. Use Package Deals
19. Sell Bulk
20. Incentive Builders For Big Purchases
21. Offer Greater Variety
Sales force
22. Sales commission structures
23. Set Solid Sales Goals
24. NLP Techniques
25. Sales Scripts
26. Keep In Touch With Customers
Educate your customers
27. Demonstrations
28. Educate your customers - make sure they know your full product range
29. Audio And Visual Demonstrations
Still don’t think you can get more from each transaction with your customers?
Contact us.
We like a challenge.
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