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  • Item Upon - Budgets that Damage - The Downsides of Making the Numbers

    Questions to Ask Yourself about Incentive and Rebates
    To know which of incentive and rebates would work better with your customers, you need to ask yourself five key questions:Question #1 Is Majority of Your Customers Women?If so, then either’s fine because women love to shop, and they love to shop more if you’re offering them additional benefits to do so. You need to understand that women – most but definitely not all of them – need no reason at all to shop so they’ll love you more if you’re offering them a legitimate reason to shop.If majority of your customers are men, however, then it might be better
    e inherits a budget cost overspend and is told to recover it by the end of the fiscal year (March 2005). He decides to cut back drastically on anything he can cut his staff costs on. So he 'cancels' Christmas recruitment and plans no extras for the busiest period of the year. Admitted, not the only period they now make a profit on, but still very, very important to their profitability, for the year.

    Things go badly wrong:-
    • Systems fall apart.
    • Preparation of merchandise for Christmas is too late.
    • Staff morale plummets.
    • People leave.
    • Absense levels rise.
    • He becomes depressed.
    • He makes some serious lapses of j
      Selling of Products Through Advertising
      For some years, a few elusive changes in advertising have been restructuring the society, people reside in. Today, the strength of advertising pokes out and touches everyone living and working in the modern world. Advertising is an effort to magnetize people to buy a product or to acquire a service. It’s an attempt to influence consumers to pay money for a specified brand. Advertising has both negative and positive impacts. It plays an imperative part in increasing sales and making people aware of the worth of the product or service. There are various ways of promoting sal
      In my organisational career, I had budgets from the age of 22 to 47. I lived and breathed them and many times, budgets, the gospel that they were, caused havoc, albeit within the corporate retailer framework that I worked.

      Here are two examples of the damage caused.

      Example One

      Typically budgets were initially discussed in January, just after the Christmas rush. They were always dependent on year-on-year sales growth and at the time in question, individual businesses were not expected to deliver 'profits', as the way the business was structured was not capable of sustaining that level of information.

      So the budget got signed off about May (for the fiscal year staring the April a month before!). Monthly sales budgets were built, usually to a corporate model, as were cost budgets, the biggest of all being salary costs. Half year budgets had to be met and so by the time September's costs were in, you were well into planning your Christmas.

      One year, after a review of performance of the organisation as a whole at the half year, a decision was made to radically trim salary budgets for the rest of the year. Out of 20 businesses in my geographical region, 8 were told to cut costs dramatically from November onwards. Because of the way that employment legislation works in the UK, you can't just lay people off. So we had to find a better way to cut costs, just before Christmas (and at that time, the only two months the organisation made any profits to speak of were in November and December!)

      It was decided to reduce the hours of every member of my staff (some 125 people) by 9.9% (apart, much to my personal disagreement, from the management team, who would be under 'much greater pressure', so would maintain their hours (and salary)). Although I say it myself, I had a great relationship with my team, and everyone made matters much easier by complying with the 'request' within days (instead of the statutory notice-period, which for some could have been up to 12 weeks). My people were rock solid in how they put themselves forward and I was humbled.

      But my Christmas business was badly damaged. The most profitable time of the year was damaged, badly and when the sums were added up, we lost 'profit', as far as I could calculate. The organisation's reputation was in tatters - and for what. Driving to achieve the budget, and more importantly keeping a lid on costs!

      Example Two

      My second example is the same organisation, bang up-to-date. Like right now, December 2004.

      A manager is promoted in July 2004, to a very difficult store to manage - rather beyond his capability really. He inherits a budget cost overspend and is told to recover it by the end of the fiscal year (March 2005). He decides to cut back drastically on anything he can cut his staff costs on. So he 'cancels' Christmas recruitment and plans no extras for the busiest period of the year. Admitted, not the only period they now make a profit on, but still very, very important to their profitability, for the year.

      Things go badly wrong:-

      • Systems fall apart.
      • Preparation of merchandise for Christmas is too late.
      • Staff morale plummets.
      • People leave.
      • Absense levels rise.
      • He becomes depressed.
      • He makes some serious lapses of j
        Where To Call For Free Advertising And Free Business Advice
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        f about May (for the fiscal year staring the April a month before!). Monthly sales budgets were built, usually to a corporate model, as were cost budgets, the biggest of all being salary costs. Half year budgets had to be met and so by the time September's costs were in, you were well into planning your Christmas.

        One year, after a review of performance of the organisation as a whole at the half year, a decision was made to radically trim salary budgets for the rest of the year. Out of 20 businesses in my geographical region, 8 were told to cut costs dramatically from November onwards. Because of the way that employment legislation works in the UK, you can't just lay people off. So we had to find a better way to cut costs, just before Christmas (and at that time, the only two months the organisation made any profits to speak of were in November and December!)

        It was decided to reduce the hours of every member of my staff (some 125 people) by 9.9% (apart, much to my personal disagreement, from the management team, who would be under 'much greater pressure', so would maintain their hours (and salary)). Although I say it myself, I had a great relationship with my team, and everyone made matters much easier by complying with the 'request' within days (instead of the statutory notice-period, which for some could have been up to 12 weeks). My people were rock solid in how they put themselves forward and I was humbled.

        But my Christmas business was badly damaged. The most profitable time of the year was damaged, badly and when the sums were added up, we lost 'profit', as far as I could calculate. The organisation's reputation was in tatters - and for what. Driving to achieve the budget, and more importantly keeping a lid on costs!

        Example Two

        My second example is the same organisation, bang up-to-date. Like right now, December 2004.

        A manager is promoted in July 2004, to a very difficult store to manage - rather beyond his capability really. He inherits a budget cost overspend and is told to recover it by the end of the fiscal year (March 2005). He decides to cut back drastically on anything he can cut his staff costs on. So he 'cancels' Christmas recruitment and plans no extras for the busiest period of the year. Admitted, not the only period they now make a profit on, but still very, very important to their profitability, for the year.

        Things go badly wrong:-

        • Systems fall apart.
        • Preparation of merchandise for Christmas is too late.
        • Staff morale plummets.
        • People leave.
        • Absense levels rise.
        • He becomes depressed.
        • He makes some serious lapses of j
          It May Be Awhile Before The Meek Inherit The Earth
          In my career I have frequently noticed that persons who move into positions of power and authority, whether in the business or political world, change, and seldom for the better. When I was promoted to an executive level position years ago, my sister-in-law, who belonged to a strong union all of her career, told my wife that once I was a vice president I would become an unethical creep. I argued that she was biased and that you could keep your perspective and ethics in any position. While I did find some who retained their values and personality, I was surprised to obse
          eople off. So we had to find a better way to cut costs, just before Christmas (and at that time, the only two months the organisation made any profits to speak of were in November and December!)

          It was decided to reduce the hours of every member of my staff (some 125 people) by 9.9% (apart, much to my personal disagreement, from the management team, who would be under 'much greater pressure', so would maintain their hours (and salary)). Although I say it myself, I had a great relationship with my team, and everyone made matters much easier by complying with the 'request' within days (instead of the statutory notice-period, which for some could have been up to 12 weeks). My people were rock solid in how they put themselves forward and I was humbled.

          But my Christmas business was badly damaged. The most profitable time of the year was damaged, badly and when the sums were added up, we lost 'profit', as far as I could calculate. The organisation's reputation was in tatters - and for what. Driving to achieve the budget, and more importantly keeping a lid on costs!

          Example Two

          My second example is the same organisation, bang up-to-date. Like right now, December 2004.

          A manager is promoted in July 2004, to a very difficult store to manage - rather beyond his capability really. He inherits a budget cost overspend and is told to recover it by the end of the fiscal year (March 2005). He decides to cut back drastically on anything he can cut his staff costs on. So he 'cancels' Christmas recruitment and plans no extras for the busiest period of the year. Admitted, not the only period they now make a profit on, but still very, very important to their profitability, for the year.

          Things go badly wrong:-

          • Systems fall apart.
          • Preparation of merchandise for Christmas is too late.
          • Staff morale plummets.
          • People leave.
          • Absense levels rise.
          • He becomes depressed.
          • He makes some serious lapses of j
            4 Can't Miss Ways To Hire Underachievers
            The research is in. There is no question that the success of your company is inextricably linked to the quantity (depth) and quality (competence) of your people. Yet, very few companies take the time and make the investment in aligning their people strategy with their business strategy. So, sales managers are replaced, new ad campaigns are launched, training programs are begun -- all with very little impact. Why? The answer is quite simple, the underachievers outnumber the high achievers, and the former group is gaining strength.Here are the four most common practic
            o 12 weeks). My people were rock solid in how they put themselves forward and I was humbled.

            But my Christmas business was badly damaged. The most profitable time of the year was damaged, badly and when the sums were added up, we lost 'profit', as far as I could calculate. The organisation's reputation was in tatters - and for what. Driving to achieve the budget, and more importantly keeping a lid on costs!

            Example Two

            My second example is the same organisation, bang up-to-date. Like right now, December 2004.

            A manager is promoted in July 2004, to a very difficult store to manage - rather beyond his capability really. He inherits a budget cost overspend and is told to recover it by the end of the fiscal year (March 2005). He decides to cut back drastically on anything he can cut his staff costs on. So he 'cancels' Christmas recruitment and plans no extras for the busiest period of the year. Admitted, not the only period they now make a profit on, but still very, very important to their profitability, for the year.

            Things go badly wrong:-

            • Systems fall apart.
            • Preparation of merchandise for Christmas is too late.
            • Staff morale plummets.
            • People leave.
            • Absense levels rise.
            • He becomes depressed.
            • He makes some serious lapses of j
              How to Prepare For Interview Questions
              The most stressful part of getting a new job, or getting into a new school, is the interview. No one wants to give a bad impression by stumbling over difficult interview questions. The best way to look like a prepared professional is to actually make the effort to be prepared. If you are well-spoken and honest when you give your answers, you should do fine. Avoid saying anything that could reflect badly upon you but don't lie because employers and educators will usually do a background check before they accept you. This is especially true in these hard times.Some in
              e inherits a budget cost overspend and is told to recover it by the end of the fiscal year (March 2005). He decides to cut back drastically on anything he can cut his staff costs on. So he 'cancels' Christmas recruitment and plans no extras for the busiest period of the year. Admitted, not the only period they now make a profit on, but still very, very important to their profitability, for the year.

              Things go badly wrong:-
              • Systems fall apart.
              • Preparation of merchandise for Christmas is too late.
              • Staff morale plummets.
              • People leave.
              • Absense levels rise.
              • He becomes depressed.
              • He makes some serious lapses of judgement, because of the pressure.
              • He is disciplined and demoted.
              • Another manager (the fourth in five years) is brought in.
              • There is a severe underperformance in sales (est. ?50-100,000 for the period)
              • The manager's confidence is ruined, forever.

              All to meet the budget...

              He's not a bad guy, in fact he has worked his socks off. With support and guidance he could have made this work and then progress his career. He was given none of these, except told that he had to make the budget. The article goes on to say that rather than performing to a pre-written script, managers are far better when they work towards forecasting more and more accurately on a rolling (and, over time, learning) basis. Performance and results become a lot more honest, realistic and outwardly (i.e. customer) focused, rather than inwardly (i.e. how to avoid or 'cheat' the budgeting system).

              Perfect solution?

              Maybe. It's just the nagging fear I have that the organisation anonymously mentioned in the article, with the solution above, might be the one I've been talking about in my examples...

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